We've found opportunities to improve your shopper experience

  1. Dynamic Personalization: Prioritize products of individual interest across site search and product merchandising to reduce bounce rate and improve products’ relevancy.
  2. Built for SEO: Unlike most dynamic page builders, Reflektion automatically ensures all landing pages and category pages are fully optimized for SEO impact and SEM efforts. URL creation, content crawling and discoverability are all fully covered, ensuring maximum impact and long-tail keyword benefit from every page.
  3. Recommendations: Leverage recommendation widgets for cross-sell opportunities and increase average order value (AOV).
  4. “Just for You” Landing Page: We recently worked closely with Lane Bryant of Ascena Brands to develop a high-converting, ‘Just for You’ landing page with cross-category merchandising. They have seen a consistent 14%+ conversion rate.
  5. Multi-variant and A/B testing: Our customer success team continually works with customers to optimize and increase revenue with ongoing testing. They typically see about a 5-8% increase in incremental revenue.

Analysis & Opportunity

That's where Reflektion comes in ...

Reflektion delights your shoppers with a seamless digital experience. From search to sale, we help you create relevant experiences that drive conversions. 

How can BCBG benefit?

After our initial evaluation of bcbg.com, our team believes Reflektion can:

  • Increase your conversion rate by 10-15%
  • Increase Average Order Value (AOV) by 10%%
  • Reduce to cost of maintenance and vendor expenses by 25%
  • Decrease add to cart and bounce rates

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